Staying Connected with the Patients in 1015

During a recent visit to store 1015 in Old Saybrook, CT I came across a newsletter that the Doctors of Optometry had sent out to their patients to update them for the winter. Dr. Matt King and his brother, Dr. Doug King, have been sending this newsletter out on behalf of their practice now for some time and I thought it was an excellent way to stay in touch with their patients as well as provide some extremely valuable eye health information. Topics include contact lens care and technology, eye health updates and updates on the practice, including continuing education for the practicing ODs.

Keeping the practice 'top of mind' with our patients will make it that much easier to reinforce the need to schedule annual eye exams. This newsletter is sent to patients on a quarterly basis and includes information about seasonal eye health needs and addresses pertinent patient questions.

Please take a moment and check out the great info shared in their newsletter and be sure that all of our ODs have the opportunity to see it as well.

In a time when we need all the help we can get in filling up our appointment books, King Family Eye Care has taken a very proactive, patient-based approach, which will help them retain patients and build loyal customers for life!

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